Chief R&D and Innovation Officer
Campbell Soup Company
Craig Slavtcheff joined Campbell in 2012 and was named Executive Vice President, Chief R&D and Innovation Officer in September 2019. Craig leads Campbell’s Global R&D function, including strategy, divisional product development, and corporate science and technology, as well as regulatory, nutrition, and culinary teams.
Since joining Campbell, Craig has led various teams across divisions to drive consumer preferred innovations that combine culinary inspiration with product and packaging technology and appeal to consumers’ desire for delicious, affordable, nutritious, food. Under his leadership, Campbell’s has transformed its innovation processes leveraging advanced sensory design methodologies and building agile, nimble development teams that mine consumer insights and translate them into superior product designs. He is a member of the Operating Committee, which focuses on Board-level matters and the development of the Strategic Plan and Annual Operating Plan. Craig reports to the CEO.
Throughout his more than 20-year career in consumer packaged goods, Craig has held several leadership positions in North America and Asia, responsible for driving the span of upstream research to divisional market focused innovation as well as quality assurance. He holds more than 80 patents, covering a wide range of product categories, many of which protected key innovations that generated growth platforms for the businesses he supported.
Craig earned a Bachelor of Science, magna cum laude, in chemical engineering from the University of Connecticut. He serves on the board of the International Food and Nutritional Sciences organization, as well as the International Research Institute.
Chief R&D Officer Panel
Rethinking R&D: Navigating the New Landscape of Consumer Product Innovation
Simultaneous forces are putting unprecedented pressure on today’s consumer products R&D organizations. From lingering impacts from the pandemic, to nimble, disruptive new market entrants, to talent and sustainability challenges, it’s clear R&D needs to evolve fast. R&D leaders need a renewed approach to consumer product innovation that will drive sustained competitive advantage. Join our panel of consumer product innovation leaders as they reveal how they are reconfiguring the R&D function to reestablish its position as a central pillar of their organization's business strategy. Engage with these experts as they delve into topics like talent strategies, ways of working, the role of AI, and how innovation should involve the end-to-end value chain.