Head of Food & Beverage Strategy
Veeva Systems
Geert joined Veeva Systems in 2021 as Director QualityOne Strategy, focusing on the Food & Beverage industry. After receiving his PhD in Applied Physics from Delft University of Technology, he joined Unilever R&D in 1998. He has 23 years of experience in Foods, R&D, innovation, Quality and Quality systems.
Geert has spent most of his career working for Unilever’s Spreads Division, developing expertise in oils & fats as well as product & processing technologies. He published his work in peer-reviewed publications and holds several patents.
Geert has led several regional and global product innovation projects, and worked 3.5 yrs in Johannesburg, South Africa, leading the Spreads R&D group for Africa & Asia. In 2015, Geert joined Unilever’s global Quality group, initially responsible for Spreads & Dressings. Led the development of several GMPs, and supported Engineering in various factory design projects. From 2017, responsible for various Quality systems, including supplier and manufacturing systems, and led Unilever’s global digital Quality transformation project, introducing Veeva QualityOne.
