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Ed Van Siclen
Leveraging over 30 years of executive and business development experience, Ed serves as Vice President of Strategy for the Consumer Products division at Veeva Systems. Ed leads a team of strategists who transform customer insight into innovative solutions that empower consumer goods and food & beverage companies to deliver products that delight consumers around the world.
Ed leverages a wealth of software industry experience, having driven growth strategies at Salesforce, Adobe, IBM and BMC software. Most recently Ed held executive leadership roles at vertical SaaS companies in the Oil & Gas and HomeCare markets. Ed is now returning to Veeva Systems where he was a founding member of the Consumer Products division at Veeva Systems.
Recent Posts
Ed Van Siclen
5 Survey Takeaways: What IT Leaders in Consumer Products Are Prioritizing Right Now
Ed Van Siclen
Winning in the Intelligence Age: A Guide to AI-Driven Advantage
Ed Van Siclen
The Next Leap in Enterprise Applications: Why Platforms Enable the AI Revolution
Ed Van Siclen
The Danger of Standing Still: Why Your Technology Stack is Costing You the Future
Ed Van Siclen
Unlocking AI’s Full Potential: The Digital Core of Consumer Products
Ed Van Siclen
Establishing Scope 2 Data Integrity for Traceability Under the EU Green Deal
Ed Van Siclen
How Data Debt Hinders AI Value Creation
Ed Van Siclen
Platform-in-Use: Leveraging Structured Data for Predictive Insights in CPG and F&B Industries
Ed Van Siclen
Everything, Everywhere, All at Once: The Evolution to the Era of AI
Ed Van Siclen
How Consumer Product Leaders Are Approaching Digital Transformation in the Era of AI
