Preparing for the Future

Navigating Complexity, Digital Product Passport, and more

Regulatory Webinar Series Part 1:

5 Steps to Navigate Complexity and Drive Strategic Value

Find Your North Star

Adrian's webinar dives into tackling digital transformation challenges in the European chemical market. Discover a strategic five-step approach to manage complexity, from defining a clear vision to integrating these steps into your business culture, enhanced with real-world examples and insights on Veeva's solutions.

5 Step to Make A Difference - Regulatory Webinar1


Regulatory Webinar Series Part 2: 

Introduction to Digital Product Passport (DPP)

This webinar, led by Adrian, delves into the transformative world of Digital Product Passports (DPP) and their pivotal role in steering the European market towards a sustainable and circular economy. As the European Union sets ambitious goals for climate neutrality by 2050, the introduction of DPP emerges as a critical tool in achieving these objectives. This session will guide you through the origins, key aspects, and the profound impact of DPP on the supply chain, while also exploring its potential to become the new REACH.

Regulatory Webinar Part2-1


Regulatory Webinar Series Part 3: 

What to Do Now to be Ready for the DPP 

The primary topic of this webinar is on preparing for the Digital Product Passport (DPP) by 2027. Led by Adrian and featuring a special demonstration by Martin Kappel, we will guide you through the essential steps and tools to ensure your business is ready for the DPP's implementation. The DPP, a cornerstone of the EcoDesign for Sustainable Product Regulation, aims to enhance transparency in sustainability, circularity, and legal compliance across various product categories including EV, batteries, detergents, toys, steels, and textiles.




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Hosting the Webinar


Adrian von Mühlenen

Director of RegulatoryOne Chemical Strategy

Veeva Systems

Adrian von Mühlenen is the Director of RegulatoryOne Chemical Strategy, where he leverages his 15+ years in R&D, business development, digital transformation, and product stewardship and his enthusiasm for technology and organizational development.

Before Veeva, Adrian founded and led the digital product passport (DPP) team in Catena-X as a representative of BASF and evaluated in the BASF startup incubator a digital tool to extract and validate material information from Safety Data Sheets (SDSs). Adrian holds a Ph.D. in material science and an M.Sc. in Micro Engineering.

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